Learn How to Expand Your Profits During Sawgrass’ FREE Webinar!
May 24th: 7pm-8pm Eastern (11pm-12am GMT) REGISTER NOW >>
Look
ing for a way to expand your profits without blowing your bank account? Sublimation is a very cost effective, on demand process that opens the doors to a whole variety of product offerings. Photo gifts, performance apparel, plaques, personalized gifts, ad specialty products, signage, etc – the list is long. Learn how the process works, how to produce sublimated products, what to charge, and how to market in this fast paced, information packed session.
Can’t make the webinar? Check out our Sublimation and Digital Decoration Webcasts 24/7.
Extreme Shirts – New Options For Digital Apparel Printing
May 16th: 3pm-4pm Eastern (7pm-8pm GMT) REGISTER NOW >>
Looking for some new ideas in the world of digital apparel printing? How about all-over t-shirt applications or multi-placement designs? Using new printing solutions from Sawgrass, you can easily step up to “extreme” printing using wide format concepts, but on a narrow format budget. Tune in to learn how you can take your shirt printing to a higher level.
Can’t make the webinar? Check out our Sublimation and Digital Decoration Webcasts 24/7.
2012 Sublimation Report Now Available!
The 2012 Sublimation Report from our friends at A&E and Printwear Magazines is chock full of useful articles by a wide variety of industry experts. From picking the right sublimation system to learning specialized marketing techniques in the industry, you’re sure to gain knowledge from this annual report.
Check out the articles here!
Sublimated Apparel: Demand + Creation = Innovation and Profit
Getting More from Customer Submitted Graphics
Make it More than a Gift – Make it a Memory
You Can Sublimate! Sign Up To Learn How
April 17th: 7pm-8pm Eastern (11pm-12am GMT) REGISTER NOW >>
Sublimation is hot, profitable and affordable and the perfect way to expand an existing product decoration business or start from scratch. This unique on-demand, short run solution opens the doors to a wide variety of unique products and services including: apparel, plaques & awards, promotional products, personalized gifts, signage and more. Learn how the process works, what it costs, and how to make money with it in this information packed session.
Can’t make the webinar? Check out our Sublimation and Digital Decoration Webcasts 24/7.
Sales & Marketing Tips
- At March 29, 2012
- By SawgrassInk
- In Sales and Marketing
Sales & Marketing Tips
FINDING POTENTIAL CUSTOMERS
By Jimmy Lamb
A key area to consider when looking for potential customers is your own background. Are you currently employed? If so, chances are you are surrounded by potential leads. Use these contacts to carve out business relationships. It’s much easier to make sales in an environment that is comfortable and familiar, than having to go out and knock on doors. And don’t just look around, write it all down.
One exercise that you can do to help you generate a potential list of customers is to take a sheet of paper and divide it into to three columns. In the left hand column list the name of every person that you know. Friends, family, co-workers, neighbors, church members, club members, etc. You’ll probably be surprised at how many people you really do know.
In the center column, write down each person’s occupation or special circumstance. Special circumstance might be President of a fishing club, or member of a civic group.
Then in the third column, give each person a ranking as to whether they could be a potential customer or not. Use a scale of 1-3, with 1 being a hot Lead, 2 being a possible lead, and 3 being a dead end. Put some thought into this process. It’s tempting to rank business owners high and everyone else low, especially someone like a housewife. However, if you are thinking about providing personalization services, then gift items will be a big seller. Thus, housewives have the potential for being ranked at the top.
Read More»Decorated Apparel Show is off to Minneapolis!
March 23 – 24, 2012
Decorated Apparel Expo (DAX)
Minneapolis Sheraton Bloomington Hotel
7800 Normandale Blvd.
Edina, MN 55439
Pre-registration Ends: March 16, 2012
(After this date, only on-site registration will be possible.)
Check out all of the Educational Seminars offered at this event and to find details regarding the following seminars presented by Sawgrass’ Education Manager, Jimmy Lamb.
- 3/22/12 – 9:30am – 4:30pm - Starting and Operating A Successful Apparel Decoration Business
- 3/23/12 – 8:30am – 9:50am - Techno Marketing
- 3/24/12– 9:00am–10:00am – You Can Sublimate!
- 3/24/12– 10:15am – 11:35am - Starting A Home Based Business
Exhibiting Dealers: EnMart, Johnson Plastics & Coastal Business Supplies
Read More»The Choice Is Yours! Viewer’s Choice Webinar Is Back Again
March 15th: 7pm-8pm Eastern (12am-1am GMT) REGISTER NOW >>
Subject to be decided on by online polling. Three diverse topics to choose from in order to gauge the response of the industry.
1. How To Sublimate Hard Poly Fiber Products
2. Techno Marketing
3. How Green Is Your Green?
Can’t make the webinar? Check out our Sublimation and Digital Decoration Webcasts 24/7.
Don’t Miss Sawgrass’ Live Seminars in Atlantic City @ ISS!
March 9-11, 2012
Imprinted Sportswear Show (ISS) – Atlantic City, NJ
Atlantic City Convention Center
One Convention Blvd.
Atlantic City, NJ 08401
609-449-2000
www.accenter.com
Check out all of the Educational Seminars offered at this event and to find details regarding the following seminars presented by Sawgrass’ Education Manager, Jimmy Lamb:
- 3/09/12 – 10:30am-12:00pm – Two-Minute T-Shirts
- 3/11/12–10:30am–12:00pm – Homerun! Starting and Operating a Home-Based Apparel Decorating Business
Exhibiting Dealers – Johnson Plastics, Coastal Business Supplies, Imprints USA, RPL Supplies, Ryonet & Maderia
Read More»How-To Video Training Series: Sublimating A Place Mat
Our How-To Video Training Series is designed to help you create new products and make more money!
Two minute preview of the “I Want To Start A Sublimation Business – What Do I Need To Know” webcast presented by Sawgrass Technologies. Learning Objectives:
1. Learn how the sublimation process works.
2. Learn what equipment is required to start a sublimation business.
3. Learn what it costs to get started and what it costs to produce sublimation.
View the entire video at www.sawgrassink.com/education-events/digital-decoration-webcasts
Learn To Expand Your Markets with Pro Photo Products at PMA@CES
Sawgrass Technologies Communication & Education Manager, Jimmy Lamb is teaming up with Matt Woodhouse from Unisub for a Pro-Photo Publishing seminar at PMA@CES. Learn how to diversify your sales to include exciting high-definition photo products. From cutting-edge aluminum metal prints to high-margin personalized photo gifts, there are hundreds of opportunities and products to expand your markets and generate new revenue streams with digital photo products. Sign up to get tips and tricks to creating a business with metal, glass, fabric and much more!
Register Today – Growing Your Photo Business with Digital Photo Products and Photo Gifts
January 11, 2012 @ 1:00 PM | The Venetian Las Vegas
Read More»
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